Author, Wikinomics: How Mass Collaboration Changes Everything and Grown Up Digital: How the Net Generation is Changing the World
TopicThe new art and science of mass Internet-based collaboration demands that business leaders of companies large and small think differently about how to compete. We are talking about deep changes in the structure and modus operandi of the corporation and the economy, based on new competitive principles such as openness, peering, sharing and acting globally. Most businesses can barely manage to research the fundamental disciplines that contribute to their products, let alone retain the field's most talented people within their boundaries. So to ensure they remain at the forefront of their industries, companies must increasingly open their doors to the global talent pool that thrives outside their walls.
BioDon Tapscott is one of the world's leading authorities on business strategy, with emphasis on how information technology changes business, government and society. He is the author or co-author of 13 widely read books, including Wikinomics, which was the best selling management book in the United States in 2007 and is now translated into 22 languages. He is Chairman of nGenera Insight, an Austin, TX-based technology company serving a marquee list of Global 2000 customers. Tapscott is also an adjunct Professor at the J.L. Rotman School of Business at the University of Toronto. His most recent book, "Grown Up Digital", is based on a 4.5 million dollar research study and explores how the Net Generation is changing the world and all of its institutions.